{"id":17,"date":"2025-02-11T10:23:10","date_gmt":"2025-02-11T10:23:10","guid":{"rendered":"http:\/\/blond.dk\/?page_id=17"},"modified":"2025-03-11T12:28:56","modified_gmt":"2025-03-11T12:28:56","slug":"about","status":"publish","type":"page","link":"http:\/\/blond.dk\/index.php\/about\/","title":{"rendered":"About"},"content":{"rendered":"\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"inspiro-is-a-digital-product-agency-that-focuses-on-strategy-and-design\" style=\"font-style:normal;font-weight:100\"><strong>Event Marketing, Brand Experiences, and Activation with the Right Brand Ambassadors<\/strong><\/h2>\n\n\n\n<div style=\"height:var(--wp--preset--spacing--x-small)\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-color\" style=\"color:#7a7a7a\">Blond was founded in 2007 by Nele Kirstine Borring. Initially, Blond focused on events and activations in the on-trade market. After achieving significant results in this area, Blond expanded into off-trade activations. Simultaneously, the focus shifted from being purely an event and activation agency to becoming a brand-building and creative partner, delivering more in-depth projects. Blond offers a wide range of brand-building activities as an innovative and creative partner across both on-trade and off-trade channels. From idea creation to execution and close follow-up, we ensure that every project meets activation and brand goals.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-color\" style=\"color:#7a7a7a\">Through our selected partners in Norway and Sweden, we are able to operate on a Nordic level, which increases the flexibility of activation campaigns and ensures a cohesive brand message across the region for our clients. Blond takes on challenging projects and continues to deliver on high expectations in every aspect. We are committed to building our brand and business by consistently delivering on our objectives. We are a results-driven agency, focused on driving sales and raising awareness about the products we work with. We strive to understand the mechanics behind results and aim for comprehensive, measurable outcomes.<\/p>\n\n\n\n<p class=\"has-text-color\" style=\"color:#7a7a7a\">Our market research plays a crucial role in shaping the creative concepts and strategies behind the brand experiences we design. We leverage these insights to drive engagement, making each campaign more personalized and impactful for the audience.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-color\" style=\"color:#7a7a7a\">Our brand ambassadors are our most valuable asset and the foundation of our great results. We continuously develop our ambassadors to maintain high-quality standards and ensure exceptional service for our clients. For us, it\u2019s crucial to have a unique approach to our brand ambassadors. We put significant effort into our recruitment process, followed by extensive training in sales techniques and customer management. This approach has allowed us to build a strong and powerful database of ambassadors, comprising both male and female profiles.<\/p>\n\n\n\n<p class=\"has-text-color\" style=\"color:#7a7a7a\">We offer a full range of services, including sales activities, campaigns, events, hostesses, sampling, product demos, branding, and creative idea and concept development. Our services are designed to drive brand awareness, build lasting connections with consumers, and deliver tangible, measurable success across brand activation, events, market research, and campaigns..<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-cover alignfull\" style=\"padding-top:50px;padding-right:50px;padding-bottom:50px;padding-left:50px;min-height:316px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-black-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-medium-font-size\"><strong>Our Philosophy<\/strong><\/p>\n\n\n\n<p>We are a results-driven agency, focused on driving sales and raising awareness about the products we work with. We strive to understand the mechanics behind results and aim for comprehensive, measurable outcomes. Our brand ambassadors are our most valuable asset and the foundation of our great results. We continuously develop our ambassadors to maintain high quality standards and ensure exceptional service for our clients.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:var(--wp--preset--spacing--medium)\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What Sets Blond Apart in Brand Activation?<\/h2>\n\n\n\n<p>For us, it\u2019s crucial to have a unique approach to our brand ambassadors. We put significant effort into our recruitment process, followed by extensive training in sales techniques and customer management. This approach has allowed us to build a strong and powerful database of ambassadors, comprising both male and female profiles. This diversity enables us to always find the right brand ambassador for any job, whether it\u2019s based on appearance, specific skills, or experience.<\/p>\n\n\n\n<div style=\"height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>We offer a full range of services, including sales activities, market analysis, campaigns, events, hostesses, sampling, product demos, branding, and creative idea and concept development. Whether it\u2019s an intimate event or a large-scale activation, our team of skilled ambassadors is ready to engage your audience and deliver impactful results.<\/p>\n\n\n\n<div style=\"height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Our services are designed to drive brand awareness, build lasting connections with consumers, and deliver tangible, measurable success across brand activation, events, market analysis, and campaigns.<\/p>\n\n\n\n<div style=\"height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Event Marketing, Brand Experiences, and Activation with the Right Brand Ambassadors Blond was founded in 2007 by Nele Kirstine Borring. Initially, Blond focused on events and activations in the on-trade market. After achieving significant results in this area, Blond expanded into off-trade activations. Simultaneously, the focus shifted from being purely an event and activation agency &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/blond.dk\/index.php\/about\/\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;About&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":14,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-17","page","type-page","status-publish","has-post-thumbnail","hentry"],"featured_media_urls":{"thumbnail":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-150x150.jpg",150,150,true],"medium":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-300x198.jpg",300,198,true],"medium_large":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL.jpg",768,506,false],"large":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-1024x674.jpg",950,625,true],"1536x1536":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-1536x1011.jpg",1536,1011,true],"2048x2048":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL.jpg",2000,1317,false],"inspiro-featured-image":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL.jpg",2000,1317,false],"inspiro-loop":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-950x320.jpg",950,320,true],"inspiro-loop@2x":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-1900x640.jpg",1900,640,true],"portfolio_item-thumbnail":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-600x400.jpg",600,400,true],"portfolio_item-thumbnail@2x":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-1200x800.jpg",1200,800,true],"portfolio_item-masonry":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-600x395.jpg",600,395,true],"portfolio_item-masonry@2x":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-1200x790.jpg",1200,790,true],"portfolio_item-thumbnail_cinema":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-800x335.jpg",800,335,true],"portfolio_item-thumbnail_portrait":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-600x900.jpg",600,900,true],"portfolio_item-thumbnail_portrait@2x":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-1200x1317.jpg",1200,1317,true],"portfolio_item-thumbnail_square":["http:\/\/blond.dk\/wp-content\/uploads\/2025\/02\/StockSnap_M6D1GS9PSL-800x800.jpg",800,800,true]},"_links":{"self":[{"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/pages\/17","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/comments?post=17"}],"version-history":[{"count":9,"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/pages\/17\/revisions"}],"predecessor-version":[{"id":237,"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/pages\/17\/revisions\/237"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/media\/14"}],"wp:attachment":[{"href":"http:\/\/blond.dk\/index.php\/wp-json\/wp\/v2\/media?parent=17"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}